By introducing Growth Thinking®, companies can align around and hard-wire, at the organizational DNA level, key principles - we call this the psychology, science and mechanics of growth - throughout the corporate system. These principles provide companies with the infrastructure needed to drive consistency, through good times and bad. This combined capability acts as a counterweight to the continuous complexity, change and uncertainty that companies are likely to face.
Growth Thinking: Building the New Growth Enterprise, provides companies with a useful framework that has the potential to make business growth a sustainable and repeatable organizational discipline.
Align organizational behaviors and norms to
growth, innovation and service-focused objectives.
Take practical steps to close gaps between
growth expectations and projections.
Embed systems and structures to build enduring growth, innovation and service-focused cultures.
The Mechanics of Growth.
The Science of Growth.
The Psychology of Growth.
Case Study: McDonald's Entrepreneurship in Fast Food
Growth Thinking® is a growth and innovation framework invented by the founders of Opptiv and codified in the book ‘Growth Thinking: Building the New Growth Enterprise’. Growth Thinking helps companies and brands consistently unlock next-generation revenue streams, growth platforms and value creation by equipping them to embed growth strategy, business innovation and entrepreneurship into their organizational DNA.
Can large or mature companies think,
act and grow more like start-ups?
A few other questions you may be asking.
• How can we renew our “entrepreneurial spirit”?
• Can our culture be changed? Influenced? Fixed?
• Are legacy behaviors inhibiting our future growth?
• What new tools are needed to drive growth and innovation?
• Do our incentive and rewards systems promote growth?
• Will we be relevant tomorrow? Can we keep momentum?
• How can we attract, develop and retain growth-focused talent?